Task
Go to our Media Magazine archive and open up MM56 - April 2016. You need to read the following articles:
Page 10: Living and learning in a digital age.
Page 46: Periscope and the implications of live streaming.
Page 53: A2 A* exam essay on Spotify.
1) Read the first two articles. Write one paragraph on each summing up the key aspects.
2) Now read the A2 A* essay. Why do you think it was so successful?
3) Finally, answer this question in a well developed paragraph on your blog: How has digital media changed your life in the last 5 years (for positive or negative)?
PG 46: This article is about the Periscope App which is similar to Twitter in that it is a service for people to post on but it is a video based service, you start filming and Periscope feed and click to tweet that a session is live and then anybody following you can watch you live stream. The article covers Piracy, Privacy and Potential of the Periscope App. The concern of Periscope privacy would be that people think damage may well be more permanent in that if a stream is already live you may record things that you do not mean to actually post on Periscope. There is also the danger of sharing information with third parties, which Periscope does with Ditto who scan images for branded content. Then Piracy concern is that major events and large companies are being cheated of there content. For instance, one example given is that Periscope users watching Game Of Thrones premiere re transmit it on live stream to other Periscope users for free. This means that the film profits could suffer as people have no need to go to the cinema to see the film again. Finally, is the potential for success of the Periscope App, working class individuals across many different industries are excited about how they can use it in their everyday live.
2) After reading the A* response I think that it was successful because it covers all possible aspects of the statement given with clear evidence from the case study on Spotify. The work also includes many statistics which back up the claims the student makes to answer the question. Most of all, I think that this response was extremely successful because it argues both sides to the given statement and it does not solely focus on Spotify but it appears to make comparisons and mentions to other services such as Tidal created by Jay Z.
3) I think that the developments in new digital media have changed my life in the last 5 years very dramatically but positively. This is because the digital media developments have altered the way in which I consume the media. For example, when I was younger (without a mobile phone) I would only watch the news with my parents on TV. However, now I have a mobile I read it on my phone independently. Another way in which digital media has changed my life in the last 5 years would be simply the fact that it has made me want to consume the media more as it is quicker and most importantly free when it is on Twitter, Facebook similar. The changes in digital media have also allowed me to develop the love for my hobbies that I have. I like to to create videos of family photos and have now learnt how to do very professional looking ones thanks to being able to easily access digital media.
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